2019, December 14-15, a micro-shopping center APXIV PLAZA was erected inside the Tsvetnoy shopping center. The space of the tent was home-like - without shoes, with tangerines, tea and dryers. You could not buy anything and just chat or sleep. APXIV PLAZA offered to fill your life with new semantic fillers.
So, you could buy a self-organizer kit - to make a work of art according to the artist's instructions. Or you could buy an artist's work and get instructions on how to install it in your home. There was a grant support for the buyer. If the buyer, following the purchase, arranged an exhibition at home, documented the opening, then 30% of the purchase price was returned to him.
In APXIV PLAZA, one could not only fill, but also add meanings. In this case, we are talking about the Ya Nzi service: visitors had a unique opportunity to digitize themselves into a virtual exhibition.
In addition to filling with meanings, it was possible to plunge into total nonsense: the service of engraving the absence of meaning on empty glassware by the artist Anastasia Soboleva was available to visitors.
APXIV PLAZA within the framework was a somewhat more complete shopping center than the Tsvetnoy shopping center, where it was located. There was a cinema in APXIV PLAZA. Micro-macro-cinema in the tent, where you could isolate yourself from the pre-New Year's bustle and enjoy the author's cinema.
There was also a grant support for the audience. If the viewer watched the film to the end, 1/3 of the ticket price was returned to him.
At the box office on December 14-15, 2019 there were: Coming-out / @soph.ovch; Morok / @danya_orl; While losers / @wyxzii; La Fumee / @soboleva_anastasiia; The Parts of Transparent Lands / @annataganzeva; Audio-visual documentation of the ritual ablution / @paraseusse.
It was also possible to purchase a franchise for season 2 of the TV series "Morok" from director-actor-producer-author-creator-make-up artist-editor Danya Orlovsky's. Visitors could take a master class, which explained how to transform into the grandmother, the main character of the series "Morok".
Artists:
Anastasia Soboleva
Danya Orlovsky
Olga Klimovitskaya
Anna Tagantseva-Kobzeva
Sofya Ovchinnikova
Vladimir Savostin
Ya Nzi
Ilona Vladovskaya
Lika Gomiashvili
Katya Granova
Nikita Kaem
